ReminiScent

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Media

ReminiScent - Media

Development of two websites, a corporate site for ReminiScent and an information, news and shop based site for Smell & Connect. The web content is managed and hosted by AOD, including on-line marketing, advertising and database. Social media presence also set up and monitored by AOD.

A promotional film was commissioned and produced within a strict budget. Directed by AOD, filming took place on location and in our studios to tell the emotive story behind the concept of Smell & Connect. View the video here:

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Product development

ReminiScent - Product development

We successfully assisted in expanding the Smell & Connect product range. Conversation cards and a swatch style pocket pack were all introduced based on customer feedback and the economies of the existing product ranges. We also sourced a range of scented pillows, which were then packaged and promoted. Work in this area is ongoing.

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Branding

ReminiScent - Branding

Create identities and a product brand for their business. ReminiScent required a conservative approach to portray a professional position within the health and care sector. Its product ‘Smell & Connect’ needed to be eye-catching, fun and reflect the concept of using the sense of smell to evoke memory. It had to be flexible as a device, recognisable and adaptable across a range of packaging and display materials, as well as on-line and off-line marketing.